Case Study

Erin Simon

Erin A. Smith, is a Content Production Strategist. At the age of 16, Erin amassed over 1.5 million unique visitors and 1.5 million unique YouTube views for her blog boxofmess.com. Since then, she has done work for Red Bull, Converse, Skull Candy, Revolt, BlackSportsOnline, ESPN (to name a few), and contributed to the kickstart of the WallStreet Journal’s digital platform. She’s created content for Kobe Bryant, Carmelo Anthony, Karl-Anthony Towns and many others as a Senior Producer at REVOLT TV. Erin and I have worked on a ton of projects together through Hypefresh Magazine and some of her Revolt Tv projects as well. Erin recently completed a really awesome photo shoot and my task was to incoprorate some of those photos into a deck which also contained information about Erin’s career and accomplishments. I worked to create a modern design that worked to tell a story around Erin and the things she’s done over the years. I incorporated photos to introduce new sections and also was able to add a spread to show off more photos from the shoot. I wanted this design to look professional but also match Erin’s direction for her brand.
  • RoleArt Director, Designer
  • TasksDesign, Layout,
  • ClientErin Simon
  • 8
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Paul Beckles